Smart, together with MediaQuest, launches Smart Mobile TV.

But, as PinoyTechBlog wondered, are Pinoys ready for mobile TV?

Economically, no. Only several phones support DVB-H, all of them expensive. Heck, Smart is not even offering Nokia N77 and N92 yet.

There is no market for it. Yet. Smart must create the need for it. But Smart must avoid the marketing strategy that it did for 3G. I use Smart 3G, but only for mobile Internet. Smart marketed video calls for 3G, but heck, Pinoys would rather text than call.

What will determine the success of mobile TV?

1. Handsets – must be cheap; not cheap in the midterm
2. Charging – must be cheap; not cheap in the midterm
3. Channels – must get as many popular channels ASAP

And besides, since JackTV’s no longer showing WWE pay-per-views, I don’t watch TV that much anyway. Goodluck, Smart.

(BTW, it is almost five weeks, and my E61’s not yet in sight. Get moving, Smart. Fast. Or I’ll switch.)